Review Management
Reviews are the single biggest driver of trust in property — and the single most under-managed asset in most estate agencies. We help brands generate, monitor and respond to reviews at scale across Google, Trustpilot and industry platforms.
Why reviews matter in property
Buyers and vendors increasingly check reviews before they pick up the phone. A weak review profile loses instructions before the conversation has started.
Generating reviews at scale
We build automated, branch-level review request flows tied to your CRM — triggered at the right moment in the customer journey for maximum response rate.
Monitoring and response
We monitor every platform daily, alert on critical reviews and provide templated responses your team can adapt — keeping tone consistent across every branch.
Reporting and insight
Quarterly insight reports flag themes across negative and positive reviews so the operations team can act on what customers are actually telling you.
About Digital Munkey
Digital Munkey is an independent UK digital marketing agency. We have worked with property brands since 2013 — estate agents, letting agents, commercial teams, housebuilders, retirement-living operators and overseas property specialists. That sector heritage means we know the language buyers and vendors use, the regulation that shapes what agents can promise, and the seasonality that drives every campaign cycle. We bring the same senior-led approach to ambitious brands beyond property: the discipline travels well.
How we work with clients
Every engagement starts with a discovery conversation, a clear scope and an honest view of what is realistic. A senior strategist owns your account from day one — there is no agency hierarchy between you and the people doing the work. We share dashboards, decisions and learnings as the programme runs, and we tie reporting to commercial outcomes rather than vanity metrics. Most of our property clients have been with us for more than five years because the model genuinely works.
Want to take reviews seriously? Book a review-management audit.
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