Paid Media
Landlord prospecting is the unlock.
Vendor CPLs are climbing fast — landlord audiences on Meta and Google are still under-bid in most UK postcodes. Lookalikes built on completed instructions are outperforming generic intent.
← All sectorsOur heritage
Property & Estate Agents
Our original specialism. We work with independents, hybrids and national networks to win local search, fill the diary with valuations, and keep landlords on the books.
Live trends · Property & Estate Agents
What's actually working for UK estate agents in 2026.
Channel benchmarks, AI plays and creative angles we're running right now across our property retainers — from independents in London to national networks across the UK.
Live benchmark
£4.20
average cost per valuation lead (Meta, Q2)
Live benchmark
+38%
uplift in local pack visibility post-GBP overhaul
Live benchmark
2.1x
ROAS on landlord prospecting vs. vendor
SEO & Social
Local pack > national rankings.
Hyper-local landing pages (one per branch, one per high-intent postcode) plus a disciplined GBP review cadence are driving 30–40% more map-pack clicks than category page work.
Web & Creative
Valuation forms are the homepage.
Two-step instant valuation widgets above the fold are converting 3–5x better than 'request a callback' CTAs. Reels and short-form vendor testimonials outperform polished hero video.
Analytics & CRM
Pipe valuation events into the CRM.
Server-side GA4 + Reapit / Alto / Jupix integration is now table stakes — without it, paid optimisation is guessing. Offline conversion uploads cut Meta CPA by ~22% on average.
AI & Automation
AI receptionists replace out-of-hours forms.
Custom AI chat for valuation triage and viewing booking is replacing £400–£900/mo of legacy chat widgets and adding ~15% more booked valuations from evening and weekend traffic.
“Digital Munkey rebuilt our local SEO and valuation funnel from the ground up. Booked valuations are up 64% year-on-year and our landlord pipeline has never looked healthier.”
SEO & Social
Earn the inches that turn into miles.
Technical SEO, content programmes, digital PR and organic social — measured against revenue, not vanity. A senior strategist owns the roadmap from day one.
Paid Media
Performance that scales without the spreadsheet hangover.
Google, Meta, TikTok, LinkedIn, programmatic — built around a single source of truth for ROAS, MER and pipeline. Daily optimisation, weekly read-outs, monthly business reviews.
Web & Creative
Websites that look like a portfolio piece and convert like a sales floor.
Brand, UX, design systems and headless builds. Shipped on time, instrumented for growth, handed over with documentation your team will actually read.
Selected work in Property & Estate Agents.
Specialist services for property & estate agents.
Go deeper on the channels we run for property & estate agents — every page is written by the team that delivers the work.
SEO for estate agentsPaid search for estate agentsSocial media for estate agentsFull-service marketing for estate agents
Browse every sector resource Popular searches
What people ask us most.
Deep-dive guides and specialist programmes from over a decade of property-sector work.
SEO
Paid Media
Social & Content
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