SEO for New Homes
SEO for new-homes developers is a discipline of its own. Scheme lifecycles are short, audiences search by location and lifestyle, and the window to capture pre-launch interest is narrow. We build SEO programmes around that reality.
Scheme-level content
We produce SEO-led content for every scheme — area guides, transport, schools, amenities, lifestyle — built to rank long before reservations open.
Technical SEO at corporate level
We audit and optimise the developer-level site so scheme pages inherit strong technical foundations from day one.
Pre-launch and launch pages
Bespoke pre-launch and launch landing pages designed to capture interest, build the database and convert at launch — with the right schema, internal linking and tracking.
Local search and Maps
Marketing suites, sales centres and show homes need local search visibility. We set up and optimise Google Business Profiles, manage reviews and run local content programmes around each scheme.
About Digital Munkey
Digital Munkey is an independent UK digital marketing agency. We have worked with property brands since 2013 — estate agents, letting agents, commercial teams, housebuilders, retirement-living operators and overseas property specialists. That sector heritage means we know the language buyers and vendors use, the regulation that shapes what agents can promise, and the seasonality that drives every campaign cycle. We bring the same senior-led approach to ambitious brands beyond property: the discipline travels well.
How we work with clients
Every engagement starts with a discovery conversation, a clear scope and an honest view of what is realistic. A senior strategist owns your account from day one — there is no agency hierarchy between you and the people doing the work. We share dashboards, decisions and learnings as the programme runs, and we tie reporting to commercial outcomes rather than vanity metrics. Most of our property clients have been with us for more than five years because the model genuinely works.
Have a scheme launching in the next 12 months? Let us look at the SEO plan.
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