Estate Agent Paid Social

Social Media Ads for Estate Agents

Social Media Ads for Estate Agents is one of the highest-leverage areas for estate agents who want to use Meta and TikTok ads to drive valuations and landlord enquiries. It is also one of the most misunderstood — the difference between doing it well and doing it badly shows up directly in enquiry volume, instruction wins and ultimately revenue.

Why social media ads matters for estate agents

Meta has the richest local-audience tools of any platform — but most agents waste budget boosting individual property posts. Real paid social is built around audience, creative and offer.

How we approach social media ads for estate agents

We build lookalike and interest-stacked audiences, design scroll-stopping creative tailored to your branch area, and run lead-ad campaigns that capture enquiries directly inside Meta.

What you can expect

A predictable cost per valuation request from paid social — and a brand that stays in front of vendors and landlords across every device. Every project starts with a clear scope and ends with a measurable outcome tied to your commercial targets, not output metrics. We work alongside your team, not above it — sharing dashboards, decisions and learnings as the programme runs.

Why Digital Munkey

We have worked with property brands since 2013. That heritage means we know how the market moves, what regulation allows and where the real opportunities sit — across estate agency, lettings, new homes, commercial and overseas property.

About Digital Munkey

Digital Munkey is an independent UK digital marketing agency. We have worked with property brands since 2013 — estate agents, letting agents, commercial teams, housebuilders, retirement-living operators and overseas property specialists. That sector heritage means we know the language buyers and vendors use, the regulation that shapes what agents can promise, and the seasonality that drives every campaign cycle. We bring the same senior-led approach to ambitious brands beyond property: the discipline travels well.

Want a senior view on how to apply social media ads in your business? Book a short discovery call and we will walk you through it.

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Ready to put Digital Munkey in the driving seat?

30-minute discovery call. No pressure.